THERE’S WORK TO DO
In Home: Tecovas S/S 2021 Lookbook
What if we made high-quality cowboy boots and sold them for half the price of traditional retail? What if we did the same thing with duffles, wallets, belts, and more? What if we grew and opened retail stores and put down roots at a headquarters in the heart of Texas? We did. We do. We are.
A direct mail piece curated with recently released products for new and current Tecovas customers. The goal was to show these products in a new light and a new space to achieve new customer acquisitions as well as increase repeat purchases.